Public Awareness

PUBLIC AWARENESS

Co-Chair: Jose Esquibel, Colorado Attorney General’s Office of Community Engagement

Co-Chair: Kent MacLennan, Executive Director, Rise Above Colorado

The Public Awareness Work Group focuses on raising public awareness among Colorado citizens regarding the problem of prescription drug abuse and promoting the safe use, storage, and disposal of prescription medications.

The Public Awareness Work Group’s goals for 2016-17 are to:

  • Develop (or utilize existing) social marketing campaigns that target the general public and overcome existing obstacles and misperceptions;
  • Develop (or utilize existing) social marketing campaigns that target youth and young adults (12-25 year olds) and overcome existing obstacles and misperceptions;
  • Engage and coordinate with community partners to promote resources for professionals; and
  • Continue to grow and expand our Learning Community to showcase best practices from local Colorado communities and from other states.

The Public Awareness Work Group meets every other month (in person and by remote conferencing). The current work group roster, most recent meeting minutes, and upcoming meeting schedule are available on the left hand side of this page.

Please contact us at info@corxconsortium.org for more information on the Public Awareness Work Group or to volunteer to participate in the group’s activities.